Selfless-Love

Today on an online store application, I was greeted by an insanely-pink banner that had read, “You come first! Buy yourself something special this month.” I don’t know why, but it had made me sad. Maybe because it had seemed like an exploitative marketing strategy!

I find the concept of self-love/self-care a little unsettling. It is one thing to prioritise our mental and physical well-being, and accept ourselves for who we are, but the entire concept becomes this completely messy thing when in the name of self-love, we start spoiling ourselves and begin succumbing to narcissism. The world is already full of such people, there’s absolutely no need for more.

I think when it comes to self-love, it is wise to set boundaries, because of the way things are at the moment, more and more people are becoming intolerant, cannot stomach even the constructive criticism, and are becoming materialistic. By inhabiting our personal full-of-love bubbles, we do not feel like giving anyone a chance anymore. This does not seem right.

So if I see a banner somewhere that reads something like this,

“Hey there! Please use this month as an excuse to buy something special for someone you have not made contact with and surprise them by letting them know that you still think about them,”

I would be happy to oblige. 🙂

Photo by Matthias Zomer from Pexels

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